Aristocrat Leisure is working hard to improve its products to ensure that that continue to benefit players in gambling markets around the world. This week, Aristocrat has partnered with House Advantage, a systems provider for poker machines. House Advantage has become well-known in the North American gambling market for its casino management solutions.
Its HALo Core is a loyalty system that is used in casinos across America while HALo Mobile is used to manage all types of iOS and Android gaming systems. The company also offers many other services, such as HALo Promotions and HALo Kiosk. Under the new agreement, Aristocrat will become the exclusive licensee and sales distributor for House Advantage systems and software.
The company Oasis 360 casino management system will be embedded with House Advantage software to help improve the player experience by offering up more promotions and customised service. “For years, we have worked to earn our global reputation as casino marketing experts, and our base of clients of the world’s leading operators speaks to our strengths,” says Jon Wolfe CEO of House Advantage.
“Now with this agreement, we are excited to partner with a leading supplier who is as committed to excellence, inventiveness and service as we are and to further expand our reach.” Aristocrat is as thrilled to be working with such a reputable brand. North America’s leading casinos utilise House Advantage software, and Aristocrat is pleased to have been chosen as a partner for its high-quality products.
“This agreement reflects our commitment to bringing best-in-breed software solutions to our loyal Oasis 360 clients,” says Rich Schneider, Chief Product Officer at Aristocrat. “We are thrilled to bring these solutions to our company, to our existing Oasis 360 customers and to other customers across North America.”
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