Melco Crown is making a push into the Japanese gambling market, and reports from the company state that its owners are willing to spend up to $5 billion on a new casino in the country. As Asia becomes the newest international gambling destination, Japan has the potential to be the world’s second-largest casino capital. Melco Crown is a joint venture between James Packer and Lawrence Ho.
Each gambling mogul is a leader in their respective gambling market, as Packer owns the Crown Casinos brand in Australia and Ho has developed several successful casinos in Macau. Together, they hope to break into the Japanese land-based gambling market with a huge casino resort. At the moment, casinos have not yet been legalized in Japan.
For years, residents have had to travel to other countries in order to visit casino resorts – but that could all change. Local politicians are considering opening up Japan’s casino gambling market, and there is the potential for it to become a leading gambling destination. “The potential is huge for integrated resorts in Japan,” says Mr Ho.
“If Japan opens up and allows integrated resorts in Tokyo, Osaka, the market could easily be in excess of $10 billion to $15 billion or more.” Plenty of casino operators are interested in expanding into Japan’s gambling market. The potential legalize casinos is the initial draw and Tokyo’s hosting of the 2020 Summer Olympics has sweetened the deal. International casino operators could stand to make a mint by expanding into Japan.
So, it is no wonder Melco Crown wants to pull out all the stops. The company is prepared to spend $5 billion on the resort in order to appeal to the modern and expensive tastes of Japanese residents and tourists. The country is known for having a ‘rich’ culture, and it would make the perfect destination for international gamblers.