Pokemon Go is quickly becoming the biggest online and mobile phenomenon that the web has ever seen. In just over two weeks, the game has surpassed the average daily users of Twitter and has seen more users per minute than Facebook. It is quickly topping some of the most popular online apps like Spotify, Netflix, Tinder and Google Hangouts, and it has pushed Candy Crush out of its position as the most downloaded social game.

This chart from Tech Crunch gives us a pretty good idea of how popular Pokemon Go has become:  While Pokemon Go has become the most-installed mobile game, it is still no the most downloaded app in general. Facebook Messenger, Instagram, Whatsapp and Snapchat are still more popular – but, with the immense growth the game has seen in just two weeks, it may not be long before it displaces those applications.

If you’re not familiar with Pokemon Go, it is an augmented reality app that brings Pokemon into the real world. Users can catch Pokemon using their smartphones, as the travel around their local neighbourhoods. The creatures can also be trained to battle, and players can take over different gyms around their cities.

It is basically the same premise as any Pokemon game on Nintendo consoles, except it is accessible on mobile devices and turns us into the main protagonists. T The success of Pokemon Go has been a huge boost for Nintendo, which has seen its market value increased by $17 billion over since the launch of the game.

Until the title was launched, Nintendo was mainly focused on console gaming, but the financial success of Pokemon Go could see the games developer change its focus to mobile titles. It is likely that we will see mobile games based on other popular Nintendo franchises such as The Legend of Zelda and Super Mario. In the meantime, Nintendo is capitalising on the success of Pokemon Go.

The company has recently announced the launch of a new mini-NES console that plays 30 games, and we’re sure to see many more innovations from the company in coming weeks while the spotlight is focused firmly on Nintendo and its gaming products. We can wait to see what’s next from Nintendo, as Pokemon Go has certainly changed the face of social gaming forever.

About the Author

George Anderson
Author George, has over 25+ years’ experience in the Pokies and Casinos industry throughout Australia and New Zealand. Loves to research new Pokies games on the block and follows announcements from top industry providers about their upcoming releases. As soon as a new interesting pokie game appears on his radar, George is there to check it out and give you the scoop before anyone else and tell you about all casino sites where can play the latest game. Before this gig, George worked as Pokie game tester, making him an ideal candidate for this genre of work. He is also an animal lover and a proud owner of three dogs.