As problem gambling rates continue to rise, it is important to determine new ways to prevent casual players from developing addictions. PlayScan offers up new tools that allows operators to monitor player behaviour and identify potentially harmful habits. PlayScan notes that the most effective way of helping players control their habits is by intervening early.
The company offers up various tools and services that help gaming venue operators determine when players’ gaming habits are getting out of control, allowing them to offer assistance when it is most crucial. Gaming venue operators can obtain detailed information on their players in order to determine whether or not risk levels are high.
A monthly analytics report will provide operators with insight into how effective their responsible gambling efforts are while identifying problem areas. Several services are offered to the player, including gambling data analysis which examines their spending and behaviour for signs of addiction. There is also a test available, featuring 16 questions/statements that allow the player to reflect on their own gambling habits.
Another great tool is the Consumption History, which provides charts and tables to offer in-depth data about a player’s gambling spending. Self-exclusion programs and gambling counselling are effective tools in battling rising problem gambling rates. However, PlayScan aims to eliminate the need for these initiatives in the first place.
“We believe that the key is to meet the needs of a player early on, before they turn high risk and it becomes a problem,” says Mark Knighton of PlayScan. “The goal should be to figure out what we can do for the increased risk players – so that reactive tools like self-exclusion or blocked marketing are not required in the first place.” This program would certainly be useful in pubs and clubs across Australia.
We can see local responsible gambling advocates supporting PlayScan and its services.
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