Ainworth is one of the oldest poker machine developers in Australia. Through the decades, the company has earned itself a top spot in the country’s land-based gambling market. Now, Ainsworth is making plans to get involved in the online casino world. This week, Ainsworth announced that it has signed a deal with Playtech, one of the online casino world’s most popular games developers.
Through the new partnership, Ainsworth GameConnect™ titles will be made available across Playtech online casino markets. Regulated UK and European online casinos will now be able to access a wide range of Ainsworth pokies, and they will be accessible on desktop and mobile platforms.
“Playtech is a renowned industry leader online and we very excited in partnering with them to expand our market leading land based slot content to new consumer audiences in the online industry,” says Danny Gladstone, CEO of Ainsworth. Many Australian-based operators have been working in the online casino world for years.
Both Aristocrat and International Game Technology have established reputation in the land-based gaming market, and they have spent the past few years branching out into the online and social gaming worlds. It is great to see that Ainsworth is now spreading its wings in the same way, offering its online pokies to players around the world via digital platforms.
Ainsworth is also in the process of establishing a social casino app with its games. In September, the company announced its ongoing talks with 616 Digital, a company that is renowned for developing social casino slots. So, there is the possibility that Ainsworth pokies will be available on free-play social casino platforms at some point in the future.