Aristocrat continues to establish itself as a force to be reckoned with in the online and land-based gambling markets. This week, the company managed to impress the gaming industry as a whole, as its Oasis poker machine technology won two awards from Casino Enterprise Management's 2014 Slot Floor Technology Awards.
The two systems that were lauded were the Oasis 360 Episodic Bonusing Solution and the Oasis 360 nVision Cloud Solution. They were recognized as 2014’s top new gaming floor technologies, aimed at improving the gambling experience for both players and operators.
"At Aristocrat, we relentlessly pursue and create new technologies that may help our casino clients drive increased revenue, create enhanced customer experience and increase customer loyalty,” says Kelly Shaw, Vice President of Aristocrat’s System Sales and Marketing. “We are thrilled to have two of our new technologies recognized by these prestigious awards”.
The Episodic Bonusing Solution merges mobile and land-based gambling. It expands on the nRich Bonusing Engine, which provides customized bonuses to players based on their gaming activity. The system brings land-based gambling into the 21st Century by offering the types of personalized bonuses that keep players engaged in the online casino market.
With the Episodic Bonusing Solution, players are encouraged to achieve gaming goals, encouraging them to make return visits to the casino. The nVision Cloud Solutions system is a management tool that will provide operators with a compete overview of activity on their gaming machines.
It is an intelligence tool that gathers data to help gaming floor managers understand player behaviour and customize the casino’s practices and promotions to suit them. Oasis 360 systems from Aristocrat are setting a new standard in the land-based slots market. At the moment, they are widely used across North America and we are excited to see them premiere in the local gambling market.
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