After years of prohibiting the activity, the American government has permitted online gambling – and Nevada is the first state to issue licenses. This week, popular pokie developer Aristocrat became the latest operator to receive a license to operate online casino games in the state of Nevada.
Ever since Nevada announced the launch of its online gambling market, gaming operators around the world have been scrambling to enter the American online gambling market. It presents a lucrative opportunity for casino operators, as there a millions of potential players across the country. While countries across Europe present high populations of gamblers, America is an untapped market with huge potential.
The license has been granted to Aristocrat’s joint venture with Amaya Gaming. Together, the two companies will provide online poker services to Nevada residents. The service offered will be part of the On Game network, a highly successful online poker platform. Real-money and play-money games will both be available. Aristocrat has been building a positive reputation in Nevada for quite some time.
Last summer, the company was granted approval to install cashless gambling systems on its machines across the state. The deal provided Aristocrat with the opportunity to grow its presence in Nevada, and it has certainly paid off. Over the course of the past few months, Aristocrat has proven that it is a reputable provider offering high-quality gambling services.
Its existing presence in Nevada has almost certainly influenced the state’s decision to grant Aristocrat an online gambling license. Aristocrat is the 22nd international operator to obtain an online gambling license in Nevada. There is no word yet on when exactly services will commence, but all licensed operators are eager to get started in one of the world’s burgeoning gaming markets.
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