Classic video game developer Atari will be getting involved in the social gaming market. Although the company has reinvented itself in the 21st Century, Atari has not truly attained a reputation as a modern developer. Its new social casino partnership with FlowPlay aims to change that. The new Atari Casino brand will provide players with the chance to play their favourite casino games, including poker, blackjack and pokies.

The games will be made available on a number of platforms, including Facebook on the web and mobile devices like the iPhone. Nowadays, anyone can launch a social casino, but the only way that they will thrive is if they can get their games apart from the competition. Atari certainly has a competitive advantage over other social casino operators, because the new titles will feature branding form popular Atari games.

These not only include classic titles like Centipede and Asteroid but also newer games like Outlaw and Team X. "Entering social casino gaming is a logical next step for us given its appeal across multiple generations and its natural fit with the casual audience," says Atari CEO Fred Chesnais. Atari has struggled for quite some time.

Over the course of the past decade, the classic games developer has faced bankruptcy and was saved from extinction by Hasbro Interactive. Under the new brand of Atari Interactive, the company has reinvented itself with modern games on popular platforms, like Steam and Xbox Live. Now, Atari will branch out even further into the modern gaming market by launching a social casino network.

The company will have to compete with established brands like Double Down and Zynga, but we believe that nostalgic gamers will give the new Atari Casino brand a shot. We are excited about the launch of Atari Casino. You will be able to access the new network later this year, and OP4U will let you know when it launches.

About the Author

George Anderson
Author George, has over 25+ years’ experience in the Pokies and Casinos industry throughout Australia and New Zealand. Loves to research new Pokies games on the block and follows announcements from top industry providers about their upcoming releases. As soon as a new interesting pokie game appears on his radar, George is there to check it out and give you the scoop before anyone else and tell you about all casino sites where can play the latest game. Before this gig, George worked as Pokie game tester, making him an ideal candidate for this genre of work. He is also an animal lover and a proud owner of three dogs.