Betfred Mobile has recently launched its new mobile gambling service in Australia. Now, local punters will have the ability to wager on their favourite sports from virtually anywhere using their mobile phones and tablet computers. The new mobile betting platform has been launched just in time for the 2014 World Cup football tournament.

It was certainly a wise choice to ensure that the app went live prior to the tournament, as punters will want to wager on their choice teams while they watch the game at a friend’s house, bar or the local pub. While Betfred aimed to launch prior to the World Cup, the betting operator has noted that its focus will be on sports that are underserved in the Australian market.

Football and rugby are two of the most popular betting market across the country, but other sports are neglected. Betfred aims to offer odds on all types of sports that appeal to Australian players. Representatives at Betfred are aware that the number of gamblers in the country is on the rise. They want to ensure that Betfred gets its foot in the door early while more and more Australian players become interested in sports betting.

“We want to be known as a mobile bookmaker,” says Luke Brill, of Betfred Australia. “The propensity to gamble is high in Australia … [and] high numbers of Australians bet on European sports.” The new mobile Betfair app in Australia will provide players with the opportunity to wager on a wide range of sports with ease from virtually anywhere.

We do not anticipate that mobile pokies or other mobile casino games will be available on this app, as the laws regarding other types of mobile gambling are still quite unclear.

About the Author

George Anderson
Author George, has over 25+ years’ experience in the Pokies and Casinos industry throughout Australia and New Zealand. Loves to research new Pokies games on the block and follows announcements from top industry providers about their upcoming releases. As soon as a new interesting pokie game appears on his radar, George is there to check it out and give you the scoop before anyone else and tell you about all casino sites where can play the latest game. Before this gig, George worked as Pokie game tester, making him an ideal candidate for this genre of work. He is also an animal lover and a proud owner of three dogs.