Crown Resorts is constantly expanding in the Australian gambling market. Over the years, the company has taken on many new projects in the land-based market, and now Crown Resorts has set its sights on the online gambling industry by showing interest in increasing its share in Betfair Australia.

Currently, Crown Resorts owns 50% of Betfair’s Australian operations, as Betfair Australia is operated as a joint venture between Crown Resorts and Betfair’s UK base. According to reports, the company is consider increasing its ownership to 100%, which would see Crown Resorts take over the company’s online betting license. Australia’s online gambling market is rapidly growing.

More and more players are taking their betting online, as web-based firms provide more convenience. Players are offered a wider range of markets and they can wager from the comfort of their own homes. By taking ownership of Betfair Australia, Crown Resorts can rake in some hugely generous profits. Crown Resorts is one of Australia’s biggest gambling operators.

Recently, the company has been granted a license to operate a high roller casino in Sydney in 2019. Crown Resorts is also eyeing a licensing for Queensland, as the local government will be handing out five licenses to companies interested in opening integrated casino resorts in the state. There are also several international projects on the go, including potential casino resorts in Japan and Sri Lanka.

As such, Crown Resorts continues to grow and flourish as a leader in the Australian gambling market. With complete ownership of Betfair, Crown will become the first Australian land-based casino operator to own an online betting service. When asked about the potential deal, Crown Resorts has declined to comment.

More information is likely to be released soon, so OnlinePokies4U will keep you updated with further developments on this story.

About the Author

George Anderson
Author George, has over 25+ years’ experience in the Pokies and Casinos industry throughout Australia and New Zealand. Loves to research new Pokies games on the block and follows announcements from top industry providers about their upcoming releases. As soon as a new interesting pokie game appears on his radar, George is there to check it out and give you the scoop before anyone else and tell you about all casino sites where can play the latest game. Before this gig, George worked as Pokie game tester, making him an ideal candidate for this genre of work. He is also an animal lover and a proud owner of three dogs.