International Game Technology is one of the most successful poker machine operators in the social networking world. While most casino operators and game designers struggle to interact with fans on Facebook and Twitter, IGT is thriving. This week, the company has celebrated a major milestone after acquiring 1 million Facebook fans.
In the years since launching its Facebook page, IGT has engaged its players in a number of ways. From posting photos of their new titles to celebrating big jackpot hits, IGT constantly offers up new and interesting content. It has even becoming a social hub for players, who chat about their winning strategies and game preferences. It is no wonder over a million casino goers and pokie fans have engaged with IGT via Facebook.
“It’s a very exciting milestone to garner a million fans on our IGT Jackpots Facebook page,” commented Susan Cartwright, IGT VP of Corporate Communications. “We have worked diligently to cultivate an extremely engaged community of slot fanatics that we can engage to support wins at our customers’ properties.” In celebration of this important milestone, IGT has posted a video that looks back on its achievements.
Over the years, IGT has paid out $6 billion in cash prizes and has made 1500 people into millionaires. The company’s games are top ranked in the casino gambling industry, and IGT thanks its fans for the positive response. To thank its fans, IGT will be hosting an exciting giveaway.
As of yet, the company has not specified any details about the contest – but we imagine that it will be a big one.
We are certainly looking forward to the generous prizes that will certainly be in store for players.