In the online casino market, social media is a major marketing tool. It is important for all types of casino operators to interact with their fans on sites like Facebook, Twitter and Instagram – and, Slotland is doing just that. The popular online pokie casino has seen great success on Facebook, and is celebrating its 3000th Fan. Earlier this week, Slotland online casino welcomed its 3000th Facebook Fan.
The online casino operator celebrated the milestone with a special pop quiz, awarding generous bonuses to several players who guessed the correct answer. “We recently ran a quiz asking players to name our very first five-reel slot,” said Slotland manager Michael Hilary. “That was a long time ago, so I was impressed by how many got it right! It was ‘Magic’, by the way.”
Ten players guessed correctly, and they were awarded with a $30 bonus at Slotland online casino to use on any online pokies. It is impressive that so many players knew the correct answer, and we imagine that they have been members at the online casino for quite some time. Social media remains an important tool for an online casino.
It presents a unique opportunity for online gambling brands to reach out to their players – not only to hand out bonuses or promote their services but also to open up lines of meaningful communication among players. It is also one of the most effective ways to boost word-of-mouth promotion, as it is very easy for Facebook fans to share a page’s content with their friends.
Slotland seems to be doing a great job with its social media strategy. It certainly serves as a fantastic example of how maintaining an online relationship with customers can help to boost an online casino’s profile.