Popular online progressive pokie site Jackpot Party is no longer, as Williams Interactive (WMS) has decided to change directions. Jackpot Party has been acquired by SkillOnNet and has been rebranded as Slots Magic. WMS started out in the gambling market as a poker machine developer. When the online gambling boom took place, the company entered the market by launching and operating Jackpot Party online casino.

Now, the company wishes to go back to its roots by focusing on the development and distribution of games rather than operating an online gambling website. “Williams Interactive is now focusing its efforts and resources on the best-in-class digital distribution of our unrivaled content library of casino games,” reads a statement from Chief Executive Orrin J. Edidin.

“As we make this important step forward in our company’s journey to provide the world’s most compelling iGaming experiences, we have great confidence that SkillOnNet is the perfect partner to continue delivering the high-end player experience for which JackpotParty.com is known.” SkillOnNet’s new Slots Magic online casino features a similar look to Jackpot Party with a purple and gold theme.

However, the format is somewhat different. At Jackpot Party, all of the pokies at the online casino were linked to a progressive jackpot pool with five levels. At Slots Magic, only certain games are linked to progressive jackpots. However, Slots Magic will continue to offer WMS-powered online pokies, such as The Wizard of Oz and Bruce Lee. We hope that this means we’ll be seeing more game releases from WMS this year.

The company is well-known for creating innovative poker machines, and the gaming industry would certainly benefit from some new branded pokies from WMS.

About the Author

George Anderson
Author George, has over 25+ years’ experience in the Pokies and Casinos industry throughout Australia and New Zealand. Loves to research new Pokies games on the block and follows announcements from top industry providers about their upcoming releases. As soon as a new interesting pokie game appears on his radar, George is there to check it out and give you the scoop before anyone else and tell you about all casino sites where can play the latest game. Before this gig, George worked as Pokie game tester, making him an ideal candidate for this genre of work. He is also an animal lover and a proud owner of three dogs.